DIYEL #2 ADDIE is like an expired medicine; it looks good but no longer works.

Share this article

Table of Posts

Sometimes, we cheat ourselves. One day we open the medicine cabinet looking for a pill. We grab the bottle. The expiration date has passed but we take the medicine anyway because we are in pain. We hope it works. We once read somewhere that medicines are still good a year after expiration. We rationalize. ADDIE (Analyze, Design, Develop, Implement and Evaluate) is one of those medicines.

The core principle of ADDIE is sound. But the rapid demands of competition, changes in the nature of work, learning and learners and advances in technology nullify the expired practices of ADDIE. Do-It-Yourselfers need to find new medicines and new doctors for eLearning. Avoid snake-oil ADDIE doctors posing as eLearning specialists.

(This is a series of post from my book “Do-It-Yourself eLearning 2009).

Related Blog Entries:
The Master SME: How to become one? How to work with it?
What I learned from #LRNCHAT yesterday – Twitter as a spark plug

Ray Jimenez, PhD

“Helping Learners Learn Their Way”